Online Pharmacy. Branding & Direct Mail
Pill Post
Northstar provided expert design, print and fulfilment services, all under one roof for a complete project delivery.
Branding & logo design: The logo created works on two levels. Firstly, its two stylised letter P’s (back-to-back) form a distinctive monogram. Together, they also form a classic ‘Pill shape’ for a distinctive brand with meaning.
Mailer Design: Direct mail uses a powerful mix of message and visual style to communicate and influence. This design is clean and efficient using both to effect to direct the reader to a positive action.
Direct mail printing: It’s proven that a printed envelope can help increase responses to a direct mail campaign. Our solution uses every element including the envelope to build brand awareness and create confidence and trust.
Fulfilment: For the quantities involved (30,000 items), we used an automated in-line solution for creating the envelope and placement of the printed leaflets inside.
