Creating a strong visual identity
BALDWIN TECHNICAL - ELECTRICAL ENGINEERING MANUFACTURER
Baldwin Technical’s range of electrical engineering services are wide ranging. The brief required a marketing solution that would illustrate this and visualise how their services work seamlessly together.
The main illustration created portrays a production process from start to finish. It shows the areas where Baldwin are involved and add value. It allows for far more artistic licence and conveys the themes far more effectively than say hundreds of words. The illustration is flexible, being used in its entirety or in parts.
The overall engineering brochure design takes its influence from the company logo. Elements are used to create a strong dynamic style and also, (subliminally) help reinforce the company brand.
